Yale Europe Materials Handling has increased its distribution coverage in this fast growing market by extending the coverage of Spanish dealer SETEGAR which will now cover the whole of Barcelona and Girona.
The appointment of SETEGAR as the area’s exclusive sales and service dealer to this territory reinforces the position of Yale® as an increasingly important brand in the European materials handling equipment market.
With an extensive range of Yale warehouse equipment and counterbalance forklift trucks, SETEGAR provide customers in the Barcelona and Girona region with a significant range of products and services from this leading global brand.
Michael Ganem, Area Business Director, Southern Europe at Yale said he was delighted with the new appointment. “SETEGAR is a well-established company with an excellent reputation. As a Yale dealer for more than 11 years with a track record of success and professionalism, naturally Yale is delighted to grant this new territory to SETEGAR.
“This move will help ensure that Yale products and expertise are available as widely as possible across this territory.”
SETEGAR specialises in selling, renting and repairing forklift trucks with premises based in Barcelona, Pol. Ind. Congost, Camí Ral, 6 Sector J (08170 – Montornés del Vallés) Tel. 902 445 505.
For SETEGAR, the extension was an opportunity to demonstrate their proven experience and ability to sell, rent and repair Yale equipment in a new territory.
SETEGAR has been in Barcelona for more than 50 years. In addition to offering a complete range of handling equipment (lift trucks, stackers and pallet trucks), the company’s significant materials handling equipment expertise enables it to respond quickly to customer needs and to suggest targeted solutions for the customer’s operations.
Yolanda Garcia, Manager of SETEGAR has over 30 years’ experience in the industry. She believes that with Yale, the company will continue to grow in the region with new sales, rentals and full-service activities.
Yolanda commented: “We have an established customer base built up over the last 50 years who require a wide range of materials handling equipment and expert advice. This will be perfectly complemented by the new extension in Barcelona and Girona. We will continue to give support and advice to our new customers across the whole region of Barcelona and Girona.
“We share the same vision as Yale in terms of our commitment to delivering high quality products, the lowest lifetime cost of ownership and outstanding customer satisfaction to customers in our region.
“We have ambitious growth plans and believe that our partnership with such a well-respected brand as Yale will help us reach our goal of a rise in our market share in the region.”
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