Munawar Shariff

Iveco Drives The Way

Trucking innovator IVECO fresh from launching its new image logo and trucks in Barcelona last year remains focussed on a sustainable transformation into the future respecting people and the environment. The Middle Eastern market is rapidly evolving. With governments investing heavily in a multitude o...

Merlo’s Long Term Vision For Growth In Africa

Established officially in Merlo Group today has a global presence with 800 dealers around the world. Ninety percent of Merlo’s machines are exported through its network. With their products gaining importance in the African market Merlo has had a good year in the continent with its telehandlers and c...

Hitachi’s Zx 7 G Excavator – Safe And Efficient

Hitachi Construction Machinery (HCM) will launch its ZX-7G excavator series in early 2024 in the Middle East. A successor to the ZX-5G series the ZX-7G has features that outshine its predecessors. Quality safety responsiveness productivity and operational cost are at the top of the agenda. Hitachi Co...

Trucking Solutions For All Budgets

Juffali Trucks began the year with a number of enhancements to its fleet and a new division for used trailers. The addition of the used trailers to its portfolio is the company’s path for future growth. Juffali Trucks is also planning on several service points across numerous locations in the Saudi A...

Making Big Challenges Smaller

Bobcat’s recently concluded Demo Days for the Europe Middle East and Africa (EMEA) region held in Prague was an opportunity for customers dealers and the press to get a first hand look and feel of a number of new products. There were also a number of innovative solutions where new technology blended ...